Are Good Companies Good Stocks? Evidence from Nairobi Stock Exchange
Abstract
The search for abnormal stock returns seems elusive for many investors in efficient markets unless there are
anomalies in such markets. This has led to the development of numerous stock selection methods including the
application of technical and fundamental analysis in an attempt to beat the market. There is uncertainty as to
whether good companies that are defined by strong earnings and sales growth are also good stocks whose prices
appreciate and outperform other stocks in the market. This research employs a study sample consisting of 32
companies listed in the NSE to establish the relationship between good companies and good stocks. The
Pearson’s correlation coefficient and descriptive statistics techniques were employed. The results indicate that
there is a strong positive correlation between the good companies and good stocks in the NSE.